Why Partnering with Market Apartments Can Elevate Your Property
September 29, 2021 10:00 am Leave your thoughtsMarket Apartments is a top choice for apartment marketing. We focus on creating custom strategies that help your property get noticed and attract renters. We understand that every apartment complex is different, so we tailor our approach to meet your specific needs and challenges.
Customized Marketing Solutions
No two apartment complexes are the same. We take the time to learn about your property, your target audience, and the local market. This helps us create marketing strategies that speak directly to potential renters, making your property stand out in a crowded market.
Cost-Effective Strategies
Staying within your property budget is important. Our services are designed to be cost-effective without sacrificing quality and expertise. By using smart digital marketing techniques and data insights, we help you achieve great results that lead to higher occupancy rates.
Experienced Team with Industry Knowledge
Our team is made up of experienced marketing professionals who know the latest trends in the apartment rental market. We use a mix of apartment marketing strategies to effectively reach potential renters. This helps increase your property’s visibility and attract quality leads.
Filling Units Faster
At Market Apartments, our main goal is to help property managers fill their units quickly. Our marketing strategies are designed to not only attract interest but also turn that interest into signed leases. By improving your property’s online presence, we make it easier to connect with potential renters.
How We Helped a Minneapolis Client Fill Their New Apartment Units Fast
A client in Minneapolis came to us with a pressing need: they wanted to fill their new apartment units quickly, generate excitement, and build trust with potential renters before opening their new property. Here’s how we made it happen.
Step 1: Creating a Landing Page
We started by designing a landing page to capture leads and showcase the unique features of the apartments. This page served as the first point of contact for interested renters, highlighting what made the apartments special.
Step 2: Building a Comprehensive Website
Recognizing the need for a stronger online presence, we expanded the landing page into a full apartment website. This included detailed floor plans, high-quality photos, and content optimized for search engines to improve visibility. An optimized website makes it easier for potential renters to find apartments online.
Step 3: Updating Online Listings
To ensure consistency and accuracy, we updated the client’s Google Business Profile and verified all local listings. This step is crucial for building trust and making it easy for potential renters to find accurate information.
Step 4: Organic Outreach Strategy
Our initial strategy focused on organic outreach, using search engine optimization (SEO) and engaging with the local community. This approach allowed us to attract visitors without upfront advertising costs, generating interest organically before the apartments opened.
Step 5: Launching Google Ads
As the opening date approached, we launched a targeted Google Ads campaign to increase visibility further. This helped us reach potential renters actively searching for housing in the area.
Outstanding Results
The results of our efforts were a huge success. Within just 4.5 months, over 50% of the apartment units were occupied. The new website received 5,400 clicks, and the updated Google Business Profile generated 1,240 requests for directions and 229 phone calls. In a competitive market like Minneapolis, these results demonstrate the effectiveness of our marketing strategy and our commitment to helping clients succeed.
Why Clients Love Partnering with Market Apartments
Choosing to partner with Market Apartments is a rewarding decision for many of our clients, as reflected in our glowing reviews. Our commitment to providing reliable, high-quality marketing services has made us a top choice for property managers. These testimonials reflect our dedication to client satisfaction and the strong partnerships we build. We prioritize clear communication, quick responses, and solutions that meet the unique needs of each client.
What Our Clients Say:
“Absolutely love the MarketApts team! They are quick to respond and take care of my needs! The work they do for me is always on point and just what I’m looking for. Extremely satisfied with everything they have done for me. PS… did I mention I love the team? They seriously rock!”
— Devin Mann, Apartment Management Consultant
“Great customer service and quick responses! This company makes handling issues with our website so much easier. I enjoy working with them and I couldn’t ask for a better customer service team!”
— Kendra Aliise, UV Residential
“Simply amazing! Turnaround time for quality work was super fast.”
— Christian Ong, Apartment Management Consultant
How Market Apartments Stays Ahead in Apartment Marketing
At Market Apartments, we are committed to staying current with the latest trends in apartment marketing. Our team regularly participates in industry events, webinars, and specialized training sessions. This active engagement helps us learn from experts and understand new strategies that can benefit our clients.
Continuous Learning and Collaboration
Our team not only tracks emerging trends but also takes part in continuous multifamily education and research. By connecting with leaders in the field, we gain valuable insights that we can apply to our marketing strategies. This proactive approach ensures that we are always offering the best possible services.
Effective Lead Conversion
One of our main goals is to turn leads into leases. By using cutting-edge digital marketing tools and techniques, we enhance each property’s online presence. This not only helps attract more potential renters but also keeps our clients competitive in the fast-changing digital landscape.
Staying Competitive
In an ever-evolving market, it’s essential to adapt and innovate. At Market Apartments, our dedication to continuous improvement and learning allows us to provide top-notch services that meet the needs of our clients and their properties.
Your Complete Solution for Apartment Marketing
When it comes to marketing your property, you have many choices. At Market Apartments, we provide everything you need in one convenient place. Our comprehensive services cover all aspects of marketing, including:
- Online Reputation Management: We help you maintain a positive online presence by responding to reviews and engaging with potential renters, building trust and credibility.
- Search Engine Optimization (SEO): Our team improves your search engine rankings so more people can find your property online, leading to higher-quality traffic.
- Pay-Per-Click (PPC) Advertising: We create targeted ads that drive traffic to your listings and attract interested renters, maximizing your advertising budget.
- Virtual Tours: Our engaging virtual tours allow potential tenants to explore your property from the comfort of their homes, giving them a realistic feel for the space.
- Website Development: We design and manage websites that effectively showcase your property and capture leads, ensuring a user-friendly experience.
- Lease-Ups: We help you quickly fill new apartments by using a blend of online and offline marketing strategies, attracting potential renters even before your property opens.
- Property Maps: We create easy-to-use property maps that visually represent your community, helping potential renters understand the layout and features of your property.
- Print Services: Our print solutions, including brochures and flyers, highlight your property’s features and complement your online marketing efforts to attract more leads.
Affordable Property Marketing Plans
At Market Apartments, we understand that budget is important. That’s why we offer a range of marketing services at prices that fit your needs. We focus your budget on the most effective strategies and features that generate leads.
Our affordable apartment marketing plans are designed to deliver the best results over time, ensuring you don’t waste money on ineffective methods. By choosing Market Apartments, you get a partner committed to your success and to maximizing your return on investment.
Our Exceptional Partnerships
At Market Apartments, we excel in apartment marketing thanks to our strong relationships with leading industry platforms. As a Google Partner, we specialize in managing Google Ads to maximize your property’s visibility and attract potential tenants effectively.
Our collaboration with Yelp ensures your listing is not only verified but also stands out with a streamlined setup that enhances credibility. This helps you reach a wider audience and gain the trust of potential renters.
We also offer Matterport 3D virtual tours, which provide an immersive experience for prospective tenants, allowing them to explore your property as if they were there in person. This cutting-edge technology helps showcase your apartments in the best light, making them more appealing.
On the tech side, we utilize programming languages like PHP, jQuery, and JavaScript to create responsive websites that look great and function well on all devices. This ensures that potential renters can easily access your listings, no matter how they browse the web.
Your Expert Apartment Marketing Team
With years of experience, our team at Market Apartments is dedicated to helping your property get noticed online where it matters most. We cover every aspect of apartment marketing to ensure you have everything you need to succeed. Having our experts by your side allows you to tap into the full potential of marketing your apartments effectively.
Each member of our team brings unique skills to help your property stand out and attract new tenants. Our CEO, Matt Bradley, founded Market Apartments in 2011 to meet the growing demand for specialized marketing services for properties. Since then, he has built an outstanding team of professionals.
Brady Barten, Angelo Valdevitt, Jalen Proffitt, Kendra Hurst, and Jena Beadles are our top-notch website developers, creating user-friendly and visually appealing sites that enhance your online presence.
Our talented graphic designer, Lena Shtatolkina, crafts eye-catching visuals that help your property make a great first impression. Armen Davtyan, our SEO expert, ensures your listings and website are optimized for search engines, helping you reach the right audience.
We also have Dani Talbot, our social media specialist, who engages potential renters on various platforms, increasing your visibility and reach. Behind the scenes, Dana Perez manages operations smoothly, while Eddy Park, our Project Manager, ensures that every project runs efficiently and meets your goals.
Together, our diverse team combines expertise and creativity to elevate your apartment marketing and drive results!
Why Choose Market Apartments?
Market Apartments is your top choice for apartment websites that boost conversions. We focus on making it easy for your community to attract more clicks and generate valuable leads.
We know it’s important to show off what makes your property special. Whether it’s modern amenities, a great location, or fun community events, we highlight these features to turn website visitors into interested leads and, eventually, happy renters.
With our experience, you can trust that our marketing will work well, helping your apartment community succeed in a competitive market. Let us help you fill your vacancies and grow your community!
Contact us today for a free consultation and see how we can help!
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Categorised in: Apartment Marketing
This post was written by Isabella Housel
Isabella Housel is a passionate and versatile professional writer with a deep love for words and a commitment to crafting compelling content that engages, informs, and inspires. With many years of experience in the industry, she has honed her skills across various genres, from creative storytelling to informative articles and technical documentation.