Author Archives for Isabella Housel

Isabella Housel

About Isabella Housel

Isabella Housel is a passionate and versatile professional writer with a deep love for words and a commitment to crafting compelling content that engages, informs, and inspires. With many years of experience in the industry, she has honed her skills across various genres, from creative storytelling to informative articles and technical documentation.

Ultimate guide to Trick-or-Treating in apartments

Ultimate Guide to Apartment Trick or Treating

October 24, 2017 10:30 am Published by 1 Comment

Reading Time: 6 minutes Ah, the joys of trick or treating: delicious candy, jump scares, cards, and decorations. But wait! Isn’t that only for people in houses? What if you live in an apartment complex? If you have a fair amount of kids in your apartment complex, follow our ultimate guide to make your apartment community trick-or-treat friendly, and a big hit with the costumed kiddos! Apartment trick-or-treating doesn’t have to be spooky or strange, and can be much more fun than going to houses! Let me guide you step-by-step through the ultimate Halloween guide to apartment trick-or-treating. Transforming an apartment complex into a... View Article


Apartment Logo Design

Logo Design and Brand Identity For Apartments

October 16, 2017 4:44 pm Published by 7 Comments

Reading Time: 10 minutes Apartment logo design matters because it serves as the visual representation and foundation of a property’s identity. A well-crafted logo instantly communicates an apartment’s personality, values. It also helps differentiate a community from its competitors, making it memorable and recognizable. A professionally designed logo enhances a brand’s credibility, professionalism, and trustworthiness, establishing a positive impression among future renters. A visually appealing and cohesive logo creates consistency across various marketing channels, fostering brand recognition and recall. Moreover, a thoughtfully designed logo can evoke emotions, forge a connection with consumers, and ultimately influence their purchasing decisions. Logo designs matter as it plays... View Article


Property management best practices

Multifamily Property Management Best Practices for Real Estate Owners

October 12, 2017 3:28 pm Published by 1 Comment

Reading Time: 8 minutes All multifamily real estate owners need to know and understand how to have the best property management! The property management that you move forward with will determine your resident satisfaction, your continued property value, and so much more. There are so many ways that the right property management company and strategy can boost your community into unprecedented growth. In contrast, there are many ways that property management mistakes can leave your property with poor reviews, unhappy residents, and a lower property value. Learn how you can determine what is effective management and as a property owner, discover what needs to... View Article


Apartment renewal party

How To Throw A Resident Renewal Party

October 4, 2017 3:25 pm Published by Leave your thoughts

Reading Time: 8 minutes A resident renewal party is a great way to bring your community together, show your appreciation for your residents, and make the renewal process more exciting. As your residents get ready to renew their leases, why not make this routine decision something fun and memorable? Oftentimes renewals can be associated with feelings of stress and confusion. Many properties make the mistake of not getting their prospects excited for another year of living in their community. A renewal party is the perfect way to keep your residents engaged and excited about the renewal process. Not only will it help keep tenants,... View Article


seo

Better Apartment Marketing With Resident Personas

September 19, 2017 10:33 am Published by Leave your thoughts

Reading Time: 7 minutes As an apartment manager, a significant chunk of your time is busy with obtaining and keeping good residents. To do this, you post on Instagram, Facebook, and Pinterest, and add hashtags. It seems like you’re doing everything right, so why are you not attracting new leads? Welcome to today’s Marketing Mondays topic: creating a Resident Persona (also called marketing personas, or buyer personas)! A resident persona can help you understand your apartment demographic, so you can better target potential residents with your marketing. What is a Resident Persona?  To have a good relationship with your residents (and potential residents), you’ll... View Article


Apartment cleaning checklist

Cleaning Checklist for Apartment Move-Out

September 8, 2017 3:57 pm Published by Leave your thoughts

Reading Time: 8 minutes Moving apartments can be stressful, and cleaning your apartment is often the most time-consuming part. A thorough cleaning is important not only while you’re living there but especially before you move out. It can help avoid any issues with your landlord. Be sure to check your property’s cleaning guidelines with your management, as they may vary. Taking the time to clean properly before you leave will make the moving process smoother and give you peace of mind. A clean apartment shows you’re a responsible tenant. This blog will guide you through the cleaning process, whether you’re moving out of a... View Article


New Website Templates for Apartments

Apartment Website Designs with a Marketing-First Approach

August 31, 2017 2:57 pm Published by Leave your thoughts

Reading Time: 18 minutes In the crowded world of apartment hunting, standing out is not just an option; it’s a necessity. The rental market is fiercely competitive, with countless communities competing for the attention of potential tenants. In this landscape, an apartment website must be more than just a digital brochure. It’s a crucial tool in capturing interest, building trust, and ultimately, convincing someone to call your property “home.” That’s why you need an apartment website design with a marketing-first approach.  It’s about creating websites that prioritize marketing strategies to attract, engage, and convert potential tenants. Its more than online platforms for apartment listings.... View Article


Apartment Photography

Types of Photos That Transform Apartment Listings

August 25, 2017 11:06 am Published by 1 Comment

Reading Time: 12 minutes Stop wondering how you can transform your apartment listings and learn more about how it’s all in the types of photos that you use! The right images will greatly improve your listing and the type of success that you see. Especially during an apartment slow season, awesome photos can ensure that your listings are still getting viewed and making waves with your future tenants. Discover how to improve your apartment photography and don’t let your apartment photos hold you back from getting more leases.  Reflecting on what I’ve learned in the field of apartment photography, I’ve come to realize the... View Article


Instagram in apartment marketing

Instagram Ideas for Your Apartment Marketing

August 14, 2017 3:32 pm Published by 3 Comments

Reading Time: 8 minutes Visit our updated FREE social media guide for apartments. We know you’ve heard the mantra, a picture is worth a thousand words, but have you heard this one: A picture is worth a thousand leases? Ok ok, depending on the size of your property, maybe not a thousand, but with the fastest growing social media site dedicated solely to images, pictures are an absolute must for your multifamily marketing strategy. Instagram apartment marketing is the way ahead for great results and more leases.  Instagram was much like any other social media site when it initially appeared on the scene back in 2010: it... View Article


Resident Appreciation and Recognition Ideas for a Happy Community

August 11, 2017 1:35 pm Published by Leave your thoughts

Reading Time: 9 minutes Resident recognition and appreciation programs are structured initiatives designed to acknowledge, reward, and celebrate the contributions and presence of tenants within an apartment community. These programs help create a happy living environment. People feel valued, and community spirit grows with such acts. Recognizing people’s efforts and presence automatically improves the mood. Infectious positivism encourages people to participate and improve the community. Recognition and appreciation make your apartment community happier and more lively. Let me guide you step-by-step through the art of resident appreciation. Leveraging our collaboration with property management agencies, we at Market Apartments have curated a collection of strategies... View Article