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5 Easy Digital Marketing Tips for Apartments

Reading Time: 4 minutes For apartment managers and properties, digital marketing is integral to finding renters. Just to see how important digital marketing is to properties, simply ask your residents how many of them found you through either a website or a digital ad. Probably most of them! To help your digital marketing strategy, Market Apartments has compiled our cheat sheet of 5 Easy Digital Marketing Tips for Apartments: 1. First Impressions Matter! When meeting someone for the first time, you want to look nice, be articulate, have a firm handshake, the works. In a world where Americans spend more time on the internet... View Article

Apartment Marketing Specialist: Market Apartments

by Market Apartments | November 28, 2017

Fall Marketing Tips for Apartments

Reading Time: 14 minutes The end of summer is approaching, and it’s time to look at fall marketing tips for apartments! It’s important to remember that each time of the year calls for a different approach, and you can optimize your methods based on the season. Not to mention, the slower season for multifamily properties is quickly upon us, and your property needs to be prepared. Fall is a popular time for people to move, especially college students, recent graduates, and families. Many leases tend to end during the summer months, which leads to a surge in demand for new housing options in the... View Article

Apartment Marketing Specialist: Isabella Housel

by Isabella Housel | October 30, 2017

Ultimate guide to Trick-or-Treating in apartments

Ultimate Guide to Apartment Trick or Treating

Reading Time: 6 minutes Ah, the joys of trick or treating: delicious candy, jump scares, cards, and decorations. But wait! Isn’t that only for people in houses? What if you live in an apartment complex? If you have a fair amount of kids in your apartment complex, follow our ultimate guide to make your apartment community trick-or-treat friendly, and a big hit with the costumed kiddos! Apartment trick-or-treating doesn’t have to be spooky or strange, and can be much more fun than going to houses! Let me guide you step-by-step through the ultimate Halloween guide to apartment trick-or-treating. Transforming an apartment complex into a... View Article

by Isabella Housel | October 24, 2017

The Difference Between Normal “Wear and Tear” and Excessive Damage

Reading Time: 6 minutes Perhaps you’re a resident hoping to get your full security deposit, or an apartment manager wanting to know whether or not you should charge a tenant for damage. Either way, you’re probably currently asking yourself, what is normal “wear and tear” and what’s coming out of the security deposit? As an apartment manager, sometimes you have to ask yourself tough questions. For instance, when there’s something wrong, in your neighborhood apartment community, who are you gonna call?? Perhaps your plumber or electrician or handy brother-in-law. That’s an easy question. Maybe the better question is, who’s going to pay for it? ... View Article

by Market Apartments | October 18, 2017

Logo Design and Brand Identity For Apartments

Reading Time: 10 minutes Apartment logo design matters because it serves as the visual representation and foundation of a property’s identity. A well-crafted logo instantly communicates an apartment’s personality, values. It also helps differentiate a community from its competitors, making it memorable and recognizable. A professionally designed logo enhances a brand’s credibility, professionalism, and trustworthiness, establishing a positive impression among future renters. A visually appealing and cohesive logo creates consistency across various marketing channels, fostering brand recognition and recall. Moreover, a thoughtfully designed logo can evoke emotions, forge a connection with consumers, and ultimately influence their purchasing decisions. Logo designs matter as it plays... View Article

by Isabella Housel | October 16, 2017

Multifamily Property Management Best Practices for Real Estate Owners

Reading Time: 8 minutes All multifamily real estate owners need to know and understand how to have the best property management! The property management that you move forward with will determine your resident satisfaction, your continued property value, and so much more. There are so many ways that the right property management company and strategy can boost your community into unprecedented growth. In contrast, there are many ways that property management mistakes can leave your property with poor reviews, unhappy residents, and a lower property value. Learn how you can determine what is effective management and as a property owner, discover what needs to... View Article

by Isabella Housel | October 12, 2017

Throw a “Say Yes to the Address” Party for Residents

Reading Time: 3 minutes For those familiar with the hit TLC show “Say Yes to the Dress,” you know the ways in which apartment shopping is a lot like wedding dress shopping–there’s the surly friend who shoots down everything (too big, too small, WAY too shiny!), the mom who just wants her child to be happy (I like this TOO!), and the drive to find the “perfect one.” Here at Marketapts, we think residents should be just as happy with their homes as blushing brides are with their dresses. Because of that, we’re giving you the tips to throwing your own “Say Yes to... View Article

by Market Apartments | October 4, 2017

The Ultimate Apartment Move-In Guide

Reading Time: 3 minutes When you first move into a new apartment, it can be overwhelming to remember everything you have to do. We’re here to help! See our tips, tricks, and advice on how to de-stress your move-in and remember everything. See below for our checklists for the ultimate apartment move-in guides! Move-in Checklist! Forwarding your address There are actually several places you will need to forward your address. Remember to leave a forwarding address with your old residence, should they need to forward you any bills or notices, as well as with the post office. In addition, you’ll need to leave a... View Article

by Market Apartments | October 2, 2017

Attract and Retain your Millenial Residents

Learn how to attract and keep millennial residents!

Reading Time: 3 minutes It should come as no surprise that the millennial generation is the largest growing renter population. For you as a property manager, what does this mean? It means Millennial residents should be a target group for your marketing. Here you’ll learn the best strategies to attract and retain Millennials in your apartment: Who are Millennials and what do they want? Although Millennials represent one of the biggest demographics for apartment renters (a number that will only grow as they get older), they also are one of the most finicky groups. A new study found that over 60% of millennial residents... View Article

by Market Apartments | September 29, 2017

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